…education for all. A simple concept; and for 25-year-old Javier Elías, a winning one: Elías was awarded first place in the OECD’s 50th Anniversary Video Competition for his two-minute part-animation, part live-action voyage around the world and back to his native Peru that concludes that progress is when “all children have the education they deserve.”


It’s a message that clearly comes from the heart. “Where I come from, if you don’t have money, you don’t get a good education,” Elías said during an interview at OECD headquarters. “You can see young children, as young as 4 or 5, asking for money or selling stuff instead of being educated,” he said. “So what are their options when they get older? They will feel angry with the society that kept them apart. Education is key for every type of progress. Transportation, economic progress will come along with education, because people will have more interest in society.”


Elías credits both his family and his formal education with nurturing his skills and his social awareness. “The first thing I learned from my parents is being responsible, doing the right things, knowing the right way to act. In school, you get to see yourself in others. You become best if you bring others along with you. It’s not a competition; it’s a ‘win and win’ business: when we all get to win, you get to win.”


The public apparently thinks so, too. Viewers voted Elías into first place after sampling the 20 videos that were short-listed, based on creativity, substance, production value and overall impact, and posted on the OECD’s website. As winner, Elías, who studied communications at the University of Lima and now has his own graphic design, photography and web-design business, was invited to Paris to attend the OECD Forum in May, where the top-voted videos were screened before an audience of government, civil society and media representatives from around the world.


Elías’s interest in video was born from his concern about the state of the world around him. “I’m not trying to solve the world’s problems,” he said, “but I am trying to bring attention to them, so people who can do something about it, do something. Let’s take the opportunity to become better. That’s a good thing. That’s what makes life interesting: nothing is completed…”



You can watch Elías's winning video here: